Personal Services (Wellness, Fitness & Salons)Primary-Source Verified

Nail Deck

Deployment Model: Nail Care & Non-Toxic Polish Salon Franchise

Min Capital RequiredS$75,000
Brand OriginSingapore (Founded 2011 by Amanda Soo)
Founded2011
Singapore Footprint5+
Global Network5+ Studios

Financial Parameters

Initial Franchise FeeS$18,000
Ongoing Royalty Fee5% Royalty Fee
Investment Class TierEntry-Tier

Performance & ROI Projections

Projected Breakeven1 – 3 Months
Projected Payback Period10 – 16 Months
Estimated Return Matrix (ROI)35% – 48% ROI

Business Model & Operational Overview

Nail Deck is a Singapore indie nail care pioneer, offering custom non-toxic 9-free nail polishes, gel manicures, and nail art workshops.
Institutional Source Verification & Compliance Notes

Primary Authority: https://naildeck.com / ACRA

Auditor Context: Compact retail booth footprint (150–300 sq ft) with low equipment overhead.

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Vetted Investor Diagnostics & FAQ Analysis

What is the initial franchise fee and capital requirement for Nail Deck Singapore?

The minimum capital required for the Nail Deck franchise in Singapore is estimated at S$75,000, with an initial upfront franchise fee set at S$18,000. This capital structure covers baseline store fit-out, operational equipment, licenses, and initial inventory allocations required before opening standard operations.

What are the ongoing royalties and projected breakeven timelines for Nail Deck?

The ongoing royalty model for Nail Deck requires 5% Royalty Fee. Under standard operating performance parameters, the projected operational baseline breakeven timeframe is targeted at approximately 1 – 3 Months, contingent on location footfall and labor efficiencies.

What is the projected payback period and return on investment (ROI) for this listing?

The estimated capital investment payback period for this franchise asset is projected within 10 – 16 Months, delivering an anticipated operational return matrix range of 35% – 48% ROI. Prospective franchisees should evaluate unit economics and lease terms during formal due diligence.