Food & Beverage (QSR & Full-Service)Primary-Source Verified

Stuff'd

Deployment Model: Halal Mexican-Turkish KSR Kiosk Franchise

Min Capital RequiredS$160,000
Brand OriginSingapore (Founded 2014 by Adrian Widjy)
Founded2014
Singapore Footprint35+
Global Network40+

Financial Parameters

Initial Franchise FeeS$40,000
Ongoing Royalty Fee5% – 6% of Monthly Gross Sales
Investment Class TierMid-Tier

Performance & ROI Projections

Projected Breakeven2 – 4 Months
Projected Payback Period15 – 22 Months
Estimated Return Matrix (ROI)28% – 38% ROI

Business Model & Operational Overview

Stuff'd is Singapore’s leading halal-certified quick-service kiosk chain specializing in made-to-order burritos, kebabs, quesadillas, and daily bowls with high nutritional density and rapid service speed.
Institutional Source Verification & Compliance Notes

Primary Authority: https://stuffd.com / FLA Singapore

Auditor Context: Lean footprint (200–400 sq ft) with high daily sales velocity and proprietary sauce supply.

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Vetted Investor Diagnostics & FAQ Analysis

What is the initial franchise fee and capital requirement for Stuff'd Singapore?

The minimum capital required for the Stuff'd franchise in Singapore is estimated at S$160,000, with an initial upfront franchise fee set at S$40,000. This capital structure covers baseline store fit-out, operational equipment, licenses, and initial inventory allocations required before opening standard operations.

What are the ongoing royalties and projected breakeven timelines for Stuff'd?

The ongoing royalty model for Stuff'd requires 5% – 6% of Monthly Gross Sales. Under standard operating performance parameters, the projected operational baseline breakeven timeframe is targeted at approximately 2 – 4 Months, contingent on location footfall and labor efficiencies.

What is the projected payback period and return on investment (ROI) for this listing?

The estimated capital investment payback period for this franchise asset is projected within 15 – 22 Months, delivering an anticipated operational return matrix range of 28% – 38% ROI. Prospective franchisees should evaluate unit economics and lease terms during formal due diligence.